SENIOR LIVING PLACE MAKERS
Developers, Managers, Sales and Leasing teams
Communication Tools & Strategies to Achieve Success in Senior Living Projects
The emergence of Active Living options for 55+-year-old adults and the southeastern portfolio of planned properties for Holbrook Development provided a brand identity opportunity for a full sales toolkit to include branding, communication, digital marketing strategies, public relations, and construction site communications for 3 simultaneous Atlanta sales teams in Decatur, Acworth, and Woodstock.
Additionally, multi-year experience with Campbell-Stone’s Retirement Living campuses in Buckhead and Sandy Springs provided successful marketing case studies for newly renovated properties in need of both resident and potential resident communication under a new brand identity for: “retirement living as it should be.”
